Cone Health Recognized for Exceptional Website
The website redesign captures several awards.
Greensboro—Cone Health’s website – www.conehealth.com – recently received 3 national awards:
These awards are related to a website redesign that centered around Cone Health’s strategic priorities and brand promise. “We are right here with you is not just a promise for our face-to-face interactions with patients,” says Matt McKinney, assistant director of communications. “Our promise should spread to every point that consumers engage with our brand. These awards, as well as an increase in visits to our website, are validation that we made that connection online.”
The website redesign was also featured in a national webinar this past summer presented by Greystone.Net titled “How to Balance Strategic Vision and User Experience in Your Next Redesign.” It was also the focus of a recent article in eHealthcare Strategy and Trends, a national trade publication.